Reflections from the 2025 Lawn & Landscape Tech Conference

There’s no shortage of new tech in landscaping — from electrified fleets and AI-powered training assistants to sophisticated dashboards that make your data easier to interpret.

But if there was one clear message at this year’s Lawn & Landscape Tech Conference, it was this:

People don’t want more tech. They want less complexity, fewer silos, and real answers.

Here’s what we heard from the stage, the expo floor, and dozens of insightful hallway conversations.

Tech leaders take the stage to discuss challenges and innovations reshaping landscaping operations.

Your Tech Stack Isn’t the Problem — Your Process Might Be

Todd Reinhart of Reinhart Landscaping put it bluntly:

“Sometimes my company thinks we’re a tech company under the guise of a landscaping company.”

Todd’s session emphasized the need to get more digital — but to do it thoughtfully. He encouraged everyone to try something new and start getting comfortable with the changes coming. His approach centered on:

• Hiring a full-time analyst
• Running on EOS to create operational discipline
• Embracing tech as an accelerator, not a silver bullet

The takeaway: tech adoption is inevitable. The real work is preparing your team and systems to use it well.

Preparing to hear Todd Reinhart challenge the industry to invest in systems, not just shiny tools.

You Bought the Ferrari. Now You Need a Driver.

Amer Iqbal offered another sharp metaphor:

“Buying tech is easy. It’s like buying a Ferrari. But most companies forget the manual, the fuel, and the driver.”

He pushed attendees to invest in people, processes, and lightweight, actionable tools — not sprawling, re-platforming efforts. This theme echoed again and again: The winning tech won’t be the flashiest. It’ll be the tool that actually helps your team make better decisions, faster.

Dashboards Are Having a Moment (But Only If They Drive Action)

One of the sessions that generated the most buzz featured Marion Delano of Level Green Landscaping, who shared how his team is using dashboards and weekly data insights to drive operational accountability.

Marion highlighted how BomData is part of their approach — surfacing labor inefficiencies, flagging scheduling errors, and sending automated Monday emails to help his team focus on the week’s highest-impact jobs.

As one attendee told us afterward,
“Seeing how Marion framed it made a lot more sense now.”

This is clearly the conversation people are ready to have — not about software for software’s sake, but about tools that actually support your teams and processes.

What About AI?

AI was everywhere — from aspirational (robotic mowers and LLMs for SOPs) to tactical (smart scheduling, visual property analysis).

We had a great discussion with Sean Barry from Leanscaper and saw dozens of vendors layer AI into their pitch. But here’s the catch: AI is only useful if your systems and teams are healthy. Otherwise, you’re just accelerating chaos.

At BomData, we’re exploring how to bring AI-driven suggestions down to the field level — helping crews and branch managers make better decisions without needing to be analysts.

Operators, consultants, and tech innovators gathered at Caesars Palace to explore what’s next in green industry technology.

What’s Next?

If you missed the event, don’t worry. We’ll be publishing more soon — including a closer look at Level Green’s approach and other customer stories.

If you’re looking for a better way to turn Aspire data into action, we’d love to talk.